Brand Identity / Graphic Design

A high-end Moroccan café specializing in coffee, couscous and kebabs, Lallouz wanted a logo that represented a new world approach to old world traditions.
The hand-drawn damask pattern functions as a cultural reference with a link to the past, while a simple modern font keeps its eye focused on the now. And it’s all the colour of olive oil, a tasty choice.
Past. Present. Olive oil. Lallouz’s new identity sets the tone as they continue to serve the best coffee and couscous in town.

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